CAPI, CAWI, CATI, PAPI — Choosing the Right Data Collection Mode
Research teams have several ways to collect survey data. The four main modes—Computer-Assisted Personal Interviewing (CAPI), Computer-Assisted Web Interviewing (CAWI), Computer-Assisted Telephone Interviewing (CATI), and Paper-and-Paper Interviewing (PAPI)—each involve different procedures, tools, and environments. Each mode has trade-offs in cost, speed, data quality, and reach, and the best choice depends on context. For example, online […]
